If you are curious about what your favourite brands are doing in the metaverse or if you want to get into the action yourself then consider the moves these top brands are making.
In 2020 there was an estimated 2.7 billion active video game players in the world and the size of the video game market will pass $200 billion next year.
Figs’ growth and success is about more than stylish high waisted skinny fit scrubs. If you take a closer look you will see that the retailer has taken a page from the playbooks of other successful direct to consumer retailers.
Retailers are struggling to keep their heads above water and if you are curious about the challenges as well as the opportunities facing them then take a look at some of the top retail news stories of the year.
Dunkin’ was one of the first brands to really tap into the power of TikTok and has succeeded, painting a picture of what brands need to do to win over consumers on the platform.
Despite heavy competition Athleta has carved out its own place in the athleisure sector, growing from a brand generating $37 million in sales in 2008 to a billion dollar brand today.
If you are curious as to why Ben & Jerry’s stands out in a crowd of corporations trying to figure out their own diversity, inclusion and social justice efforts then consider these six ways Ben & Jerry’s leads.